Sustainability

How We Make an Impact

Making an impact means a lot to us and we’re not just talking about the impact we have in driving results for our clients’ businesses. In all that we do, we aim to positively affect the environment.

Did You Know?

According to the ANA, nearly $22 billion of the growing $88 billion programmatic market goes to waste—which translates to lots of excess CO2 being pumped into the atmosphere.

By eliminating fraud, waste, and MFAs, we can reduce global carbon emissions by more than 25%, according to leading industry studies.

Cleaning Up
the Programmatic Ad Space

In the US, it has been reported that fraud and waste in programmatic advertising contributes to an estimated 353,000 metric tons of CO2 wasted annually.

To put it in perspective, that number is equivalent to the emissions of about 77,000 cars during the course of a year. So, let’s make it our business to do better.

Cleaning Up
the Programmatic Ad Space

In the US, it has been reported that fraud and waste in programmatic advertising contributes to an estimated 353,000 metric tons of CO2 wasted annually.

To put it in perspective, that number is equivalent to the emissions of about 77,000 cars during the course of a year. So, let’s make it our business to do better.

Cleaning Up
the Programmatic Ad Space

In the US, it has been reported that fraud and waste in programmatic advertising contributes to an estimated 353,000 metric tons of CO2 wasted annually.

To put it in perspective, that number is equivalent to the emissions of about 77,000 cars during the course of a year. So, let’s make it our business to do better.

Blockboard has partnered with Ad Net Zero
to be on the front line of building a cleaner planet.

Together we are asking YOU to Take the Programmatic Pledge

To Show Your Support for a Cleaner Planet

CLICK HERE

Let’s do a test together and we can help you be a part of not just cleaning up our planet, but cleaning up by delivering better results.